Cafe

Given the juxtaposition of the compact space, limited budget and the lofty aspirations of the client, the challenges were not dissimilar to those we faced several years ago when we first established Bibi. However rather than decline politely we decided that this eatery had potential to become a great showpiece of what can be achieved if we were given the liberty of redefining the corporate image.

A clear branding package was developed and then applied to the interior to create an aesthetic language which could be easily replicated in future outlets around the country. A space saving mixture of booth and bar seating was utilised to maximise floor space, while bold, yet cost-effective, graphics added much-needed drama to the walls.